Adult Toys 101: A Guide to the Most Popular Picks in 2025

The world of adult toys has never been more exciting. From high-tech vibrators to discreet couples’ toys and innovative BDSM gear, 2025 brings a range of pleasure products for every body and experience level. Whether you’re new to adult play or a seasoned enthusiast, this guide will walk you through the most popular categories, how to choose the right toy, and where to find the best options in Canada.

Why Adult Toys Are More Popular Than Ever

With greater sexual wellness awareness and better designs, adult toys are now mainstream. They’re used not only for pleasure but also for improving intimacy, exploring fantasies, and supporting sexual health.

Explore our full sex toy collection to see what’s trending this year.

Top Adult Toy Categories in 2025

• Vibrators: From wand massagers to clitoral stimulators, vibrators remain a top choice for solo and couple play.   
• Dildos: Available in silicone, glass, and realistic designs for G-spot or anal exploration. Browse dildo options.  
• Cock Rings: Enhance erections and prolong pleasure—check out vibrating and adjustable models. 
• BDSM Gear: From restraints to floggers, explore playful and kinky options.   
• Couples Toys: Remote-controlled and app-connected designs for shared pleasure, like those in our couples vibrators collection.   
• Masturbators: Sleeves and strokers for solo fun, including Fleshlight and other popular brands.
  

How to Choose the Right Toy for You 

• Experience Level: Beginners might start with small, simple designs; advanced users can explore feature-rich toys.   
• Material: Look for body-safe silicone, stainless steel, or glass for hygiene and durability.   
• Functionality: Decide on vibration, thrusting, suction, or temperature-play features.  
• Budget: Great options exist in all price ranges, from entry-level to luxury designs. 

Tips for Safe & Enjoyable Play

1. Use water-based lubricants for compatibility with most toys.   
2. Clean your toy before and after each use with a toy cleaner.  
3. Store toys in a dry, discreet place away from direct sunlight.  
4. Check battery or charging needs to keep your toy ready when you are. 

What’s New in 2025

This year, many toys feature app-controlled functions, customizable vibration patterns, and eco-friendly materials. There’s also a rise in gender-inclusive designs that work for all bodies.